Issue 153

July 26, 2017


Data Anomalies in Search Console

In case you are in a panic about your average position in search console, breathe easy:

"An  incremental improvement in Google's logging system now provides better accounting for results in lower positions. This change might cause increase in impressions, but also a decrease in average positions. This change only affects Search Console reporting, not your actual performance on Google Search. "

Thanks Liz!


Product & Design

Augmented Reality in Mobile Apps [VIDEO] 

A cool presentation that closed out the product track at MAU 2017. Arpit & Wayfair are very much on the cutting edge of AR ecomm experiences that actually achieve something real in addition to PR coverage.

Join the Weekly Newsletter Which Consistently Opens at +45%

Why is the open rate so high?

We think it's because we take the time to curate the best articles on acquisition and retention marketing we can find.

Plus, you'll get access to job listings, our own original content and exclusive invitations to our roster of events.

We respect your privacy.
We'll never share your address and you may unsubscribe at any time.