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      Issue 372

      December 3, 2021


      ORIGINAL CONTENT: 5 D2C Ad Trends We’re Seeing on TikTok

      IMO TikTok's Creative Center is easily the best place to find winning creative even if you intend to run them on SnapFB/IG etc. The tool spans ALL advertisers, is sortable by reach (which is a reasonable approximation of spend and performance) and is filterable by campaign objective (ex: install, web conversions) and category. The TikTok aesthetic is also basically ubiquitous at this point so I have no doubt many of these same assets work on FB, Snap etc. In this blog post we called out a few ad trends/types that are common that might be useful for creative inspiration.THESISTESTING.COM
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