Thursday, May 5
Retention Breakout Session — 2:30pm – 2:50pm

Where to begin? That is often times the hardest question of all. What is the first step that will lead to the next and the next and ultimately success without too many steps backwards? This session will offer insights into the decision-making process when evaluating and setting up a retention strategy, accompanied by a look at case results. What are the key considerations when initiating an app retargeting campaign, which audience segmentation strategy is optimal for your app, and how do you get the most out of your in-house user data? Global data and insights into re-engagement metrics shared by Pan Katsukis, CEO and Co-Founder of Remerge.

Jennifer Nguyen, Mobile Media Manager @ Electronic Arts
Pan Katsukis , CEO / Co-Founder @ Remerge

Join the Weekly Newsletter Which Consistently Opens at +45%

Why is the open rate so high?

We think it's because we take the time to curate the best articles on acquisition and retention marketing we can find.

Plus, you'll get access to job listings, our own original content and exclusive invitations to our roster of events.

We respect your privacy.
We'll never share your address and you may unsubscribe at any time.