Day 2 — CRM / Retention Track
3:10pm – 3:30pm

Facebook marketing is a complex jungle. More and more advertisers are realizing the need for a partner, not just a tool, to help in navigating the fast changing, highly competitive ecosystem. In this session, you’ll hear from Chatbooks, a leading photo book company, on how they’ve successfully partnered with, one of the leading FMPs, to automate their day-to-day work in Facebook advertising and greatly scale their business.

Mika Kuusisto, Head of Gaming @
Gerardo Castillo, Director of Customer Acquisition @ Chatbooks

MAU Vegas 2017 Video Library Sponsored by:

Ad Results Media: Integrated Marketing | Data Driven Results

Our ethos is to, “making advertising a science”. Comprised of a partnership team with 75+ years of expertise, Ad Results is a best-in-class broadcast and digital advertising agency that focuses on scaling businesses top and bottom-lines. The combination of broadcast (Radio, Podcasts, Streaming) and digital performance marketing has created an innovative organization that is well positioned to stay ahead of the marketing curve by bridging these advertising mediums. This holistic understanding of the interaction and intersection between the two customer touch points makes us truly unique in the marketplace.

Visit to learn more.

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