Day 1 — Vinyl Lounge
1:30pm – 2:15pm

Join JamCity, Yelp, Twitter, Match and Singular for a hands-on workshop where we’ll explore best practices on data led creative optimization. This workshop will leave you armed with critical insights from industry experts that will help you optimize for more than just click and install. We’ll share tips on:

  • Video
  • Interactive & Playable ads
  • Dynamic Creatives
  • Design Trends
  • Audience Targeting

Eyal Grundstein, Head of Consumer Online Marketing @ Yelp
Sumee Oh, Senior Director of Marketing @ JamCity
James Peng, Head of Mobile & Social Acquisition @ Match
Nick Quan, Performance Marketing @ Twitter
Annina Salvén, Chief Financial Officer @ NextGames

Moderated by:
Gadi Eliashiv CEO & Co-Founder Singular

MAU Vegas 2017 Video Library Sponsored by:

Ad Results Media: Integrated Marketing | Data Driven Results

Our ethos is to, “making advertising a science”. Comprised of a partnership team with 75+ years of expertise, Ad Results is a best-in-class broadcast and digital advertising agency that focuses on scaling businesses top and bottom-lines. The combination of broadcast (Radio, Podcasts, Streaming) and digital performance marketing has created an innovative organization that is well positioned to stay ahead of the marketing curve by bridging these advertising mediums. This holistic understanding of the interaction and intersection between the two customer touch points makes us truly unique in the marketplace.

Visit to learn more.

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