Day 2 — Product Track
10:10am – 10:30am
Companies are being built in a whole new way today. Product and Marketing can no longer be separate functions because customers demand a unified digital experience. It’s not enough to rely on old tools like NPS surveys and CTA conversion rates. Companies must strive to get down to zero distance between what their products do and what their customers want. Hear how companies like Postmates & Hubspot use product analytics to align their companies, achieve zero distance with customers and win in the Product led era.
Chief Executive Officer
MAU VEGAS 2018 VIDEO LIBRARY SPONSORED BY:
ironSource is the leading in-app video advertising platform, working with over 80K apps – including Big Fish Games, Zynga and Playrix – to scale their app businesses. We believe in the power of good creative, and in creating impactful ads users actually enjoy interacting with.
Visit www.ironsrc.com to learn more.