Day 1 — Main Stage
9:20 AM – 9:50 AM
This panel will cover the modern mobile marketing stack: the set of tools and services that mobile marketers are using to efficiently reach new users, attribute installs, and calculate marketing ROI. The participants in this panel come from a variety of mobile verticals and will discuss the different approaches they take to building and operating mobile marketing technology infrastructure to maximize yield and minimize loss.
Chief Business Officer
Co-Chair, Global Panels & Partnerships
Women in Wireless
Director, Mobile Marketing
Sr. UA Manager
MAU VEGAS 2018 VIDEO LIBRARY SPONSORED BY:
ironSource is the leading in-app video advertising platform, working with over 80K apps – including Big Fish Games, Zynga and Playrix – to scale their app businesses. We believe in the power of good creative, and in creating impactful ads users actually enjoy interacting with.
Visit www.ironsrc.com to learn more.